Climate Compass
An ambitious research project to better understand how Australians feel, think and act when it comes to climate change.
About Climate Compass
Climate Compass builds a comprehensive understanding of attitudes Australians hold on climate change and how people are prepared to take action. An initiative of The Sunrise Project, the research enables engaging, high-impact strategies and campaigns to accelerate the necessary shift from fossil fuels to clean, renewable energy.
The Segmentation
The centrepiece of Climate Compass is a segmentation of Australian audiences based on their attitudes and beliefs about climate change.
Reference Group
Climate Compass project is led by a reference group of communications and campaigning professionals from some of Australia’s largest research and environmental organisations.
Academic Advisory Panel
Climate Compass is overseen by a panel of Australian and international experts and academics in climate change communications, behaviour change communications, social change and psychology.
Prof. Kelly Fielding
School of Communication and Arts
The University of Queensland.
Prof. Don Hine
Head of School, Psychology, Speech and Hearing. University of Canterbury, NZ.
Prof. Winnifred Louis
School of Psychology
University of Queensland
Dr Carmen Lawrence
Professor Emirita, UWA
Dr. Belinda Xie
Sunrise Team
Climate Compass is led within The Sunrise Project by a small team within The Australian Energy Transformation program
Claire O’Rourke
Co-Director
Nicole Krause
Campaigner
Elly Baxter
Media Campaigner
Rebecca Huntley
Research Consultant
Climate Compass research fieldwork and analysis is undertaken by Fiftyfive5
Get the 2022 Climate Compass Report
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